Marie Cowgill · The Freedom Game®

More freedom in your life.Less friction in your business.

Make clearer decisions. Build better systems. Create more time for the work that grows your income—and the life you want to live.

I’m Marie: an accredited coach, mentor and business operator. I help ambitious people get clear on what comes next and put the practical pieces in place to make it happen.

Clarity for you. Breathing room for your business.

Marie Cowgill, coach, mentor and founder of The Freedom Game
Freedom is not a feeling. It’s a system.Better decisions. Better ways of working. More room to live.
250+ people coachedEntrepreneurs, leaders and people navigating change
500+ people supportedThrough workshops and accelerator programmes
Accredited & qualifiedEMCC Practitioner · Level 5 Coaching Professional, Distinction
COO at FinanzePractical experience in business, strategy and systems

Two ways to work together

Clearer direction.
A business that gives you breathing room.

You might need space to work out your next move. You might need better ways to get the work done. We can work on either—or bring them together.

For your decisions and your next chapter

Coaching & mentoring

An experienced perspective, room to think and someone in your corner as you turn intention into action.

  • Get clear on the life and business you want.
  • Work through a decision, challenge or change.
  • Build confidence, priorities and accountability.

One focused conversation or ongoing support, shaped around what you need.

Explore coaching & mentoring

For your business, your team and your time

Business systems & implementation

Find the work that keeps stealing your time, then build processes that make running your business easier.

  • Spot time leaks, bottlenecks and repetitive tasks.
  • Build useful workflows, automation and AI systems.
  • Help your team use them with confidence.

Practical audits and implementation, with scope and fees agreed around your business.

Explore business systems support

You don’t need to choose a package or diagnose the problem first. Tell me what you want to change.

In their own words

Clarity. Confidence. Real movement.

“Marie helped me regain clarity, confidence and direction at a time when I needed it most. Her coaching equipped me with the tools, mindset and resilience to tackle future challenges.”
Peter SumptonB2B Marketing Consultant
“Marie’s words of wisdom have been pivotal to learning to trust myself, my instincts, and making rapid progress in building a business that fits around my life priorities.”
Samantha BevingtonFounder of The Business of Babies
“I have worked with a few business coaches in my 20 year career and Marie really stands out. She takes a no nonsense approach to holding others to account and she really is at the top of her game. If you get an opportunity to be coached by her count yourself lucky!”
Ryan JenkinsCEO | Calculo UK
“Marie has coached me for almost 2 years and it's the best investment I could make for my business. She is super attentive, understands exactly what I need in my business and has always given me great guidance. I leave our coaching sessions feeling lighter and more energised.”
Zehra JaganiPersonal Brand Photographer
“Marie was my business coach for 4 years. She has a remarkable ability to make you feel comfortable and at ease from the very start, which makes working with her incredibly approachable and stress-free.”
Khalida Suleymanova1st Director at ARMSA Academy

Feedback from coaching clients. Some testimonials are excerpted for length.

The Freedom Game®

Build success you have time to enjoy.

More money, more responsibility and more achievement don’t automatically mean more freedom.

The Freedom Game is a framework for deciding what winning means to you, understanding where you are and making the moves that bring your life closer to it.

I’m building my own version too. I share what I’m learning as I create income, systemise the work and protect time for the people I love.
Meet Marie →

  1. Know what you’re building towards

    Define a life that feels good to live, and understand the money and time it needs.

  2. Make the next useful move

    See what is holding you back and choose an action that changes your position.

  3. Build systems that support it

    Turn good intentions into repeatable ways of working, earning and following through.

  4. Protect what matters

    Review the plan as life changes, and keep hold of the freedom you are creating.

A useful place to start

One next step. More room to move.

Start with the tool that meets you where you are: a clearer plan for your life, or a practical system that gives you time back.

The Freedom Audit workbook

Free workbook · Find your starting point

The Freedom Audit

Work out what your version of freedom looks like, what it costs and the first move that could take you closer.

Explore the Freedom Audit
The One-Evening Content Scheduling System guide

Free guide · Free up your time

The One-Evening Content Scheduling System

Turn finished videos into a repeatable posting workflow with Claude Code and Metricool. Spend less time uploading and more time earning—or doing what you love.

Explore the scheduling guide

These resources are welcome gifts when you join The Freedom Game newsletter. Useful ideas, practical tools and the freedom to unsubscribe at any time.

See all resources →

The Hub · Watch. Listen. Read.

Find your next idea.
Stay for the conversation.

The home for our growing community: explore money, work, business, systems and the choices that build more freedom. Find what you need, in the format that fits your life.

Why You Keep Putting Off the Life You Actually Want

Why future you can feel like a stranger, what our lasting regrets reveal, and one practical exercise for building more of the life you actually want. ...more

Life Design

September 16, 2026•7 min read

Why You Keep Putting Off the Life You Actually Want

Most People Can't Answer These Four Questions About Their Own Life. Can You?

Can you clearly describe the life you want, its cost, where you are now and the gap? Four questions that turn a vague dream into a route forward. ...more

Life Design

September 13, 2026•9 min read

Most People Can't Answer These Four Questions About Their Own Life. Can You?

Why Big Dreams Stay Dreams — and How to Start Following Through

Big dreams but little follow-through? What nearly five years coaching entrepreneurs taught me about avoidance, practical next steps and making progress. ...more

Decisions & Action

September 13, 2026•8 min read

  Why Big Dreams Stay Dreams — and How to Start Following Through

By subscribing, you’ll receive email updates from Marie Cowgill | The Freedom Game®, including insights, resources, updates and occasional offers. You can unsubscribe at any time. Read our Privacy Policy.